Problem:
Government entities aren’t purchasing the pallet shelters due to both the lack of awareness and lack of funding.
Proposed solutions:
The team identified key opportunities that indicate the timing is right for Pallet.
- Cares Act creates the opportunity to allocate funding for housing and homeless solutions
- Traditional homeless shelters are closing and Pallet Shelters are the perfect alternative for social distancing
- This is the opportunity to grab market share with a nationwide marketing campaign as a long term easy to implement solution that prevents the spread of the disease.
Pallet is positioned to increase sales and market share while also decreasing COVID-19 transmission among the homeless and providing long-term, high-quality living quarters.
School Team
University of Washington - Foster School of Business
Business Team
Brandon Bills
Marketing and Communications Director
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