NEWTON HQ is a retailer storefront in Astoria, NY focusing on pop-culture items. Cindy is currently struggling with inventory management and supply chain issues that have risen from COVID. With a strong online and in-store demand Cindy has been struggling to keep up with inventory tracking and re-stocking. We are recommending that she maintain a blended approach of in-store experience and online channels. To optimize her inventory management she should divide her product mix into high vs low margin products and tie low-TAT products to short-term promotion. Lastly, she should use a template for monthly expense tracking. This solution will allow her to shift her focus from day-to-day operations to overseeing strategic decisions. Through reporting she will have more visibility into her profits and liabilities. Mostly importantly she will be optimizing her resources.
University of Washington - Bothell School of Business
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