Lightroom Guy

Problems:

Since in-person coaching has stopped, this company has had a 50% decrease in revenue.

Proposed solutions:

Revise their business model to a scalable business model that would benefit them in the future.

• Creating content and preset filters to sell to its current customers
• Reconstructing their two websites Lightroom Guy and Lightroom NYC into one, since they already own both
• Increasing brand awareness on social media platforms like Instagram
• Network with other photographers and posting tutorials of their work

Lightroom Guy has a plan that will set them up for the present and keep them going into the future.