DreamForce Real Estate

Problem:

Lower income causes a high uncertainty which means less home-buying activity.

Proposed solutions:

DreamForce needs to adapt faster to leverage this opportunity to decrease the turnover time for housing sales.

• Enhance website for a more premium feel by using Placester
• Publish more content to different social media platforms and focus on engagement
• Make open houses virtual by using iStaging, a software for virtual staging
• Provide a smartphone app to buyers by using Smart Agent Mobile

With implemented technology and marketing strategies, DreamForce can look to decrease time inventory is on market.