In-person classes coming to a stop, caused this business to lose a large number of clients.
The team proposed the following strategies:
- Redesign the companies complete website for a more user-friendly experience
- Increase social media presence and engagement to drive more traffic to their website
- Create a digitized library for customers and put all trainers on the virtual platform
- Implementing better customer service strategies and subscription services
The solutions that are stated will position Body Space Fitness to succeed in the long-term and short-term.
NYU - Stern School of Business
CEO and Founder
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