Spring 2020

University of Virginia - Darden School of Business

Problem:

50% decrease in revenue year after year due to slowing demand from the COVID-19 impact.

Proposed solutions:

AWCplus expanding services to alleviate declining revenue.

  • Add the installation of Plexiglas to expand their product offerings for grocery stores
  • Attract new customers with SEO and Google AdWords and strong website presence
  • Update and implement their sanitation guidelines to a better one

AWCplus will see a steady increase in revenue once this plan is implemented both now and in the future.

School Team

University of Virginia - Darden School of Business

Business Team

Lisa Despart
President/Co-Owner

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